Poke: Still a Popular Trend in 2023

The restaurant industry continues to offer many lucrative avenues to success for industrious entrepreneurs, provided you know what to do and what to avoid. Not every restaurant startup is guaranteed instant success (or zero risk of turnover), but our franchising system continues to be the smoothest path to profitability.

In 2023, food service expects to gross about $1 trillion altogether, with the potential for about 500,000 new jobs. Let’s explore why the best way to harness that potential is by owning your Hawaiian poke franchise.

You’ve heard us mention many times that Americans have enjoyed poke more and more since the around the 1970s. That growth has surged in the 2010s and 2020s, especially as we perfect convenient services like fast-order takeout and event catering.

Packing a Catering Order from Island Fin Poke

In the restaurant business, at-large, there’s been a trend towards “mood” foods in 2023. While that may be a passing fad (or not), poke can fit into this paradigm where folks consume “good mood” ingredients like seeds, nuts, and almonds. We have numerous items like that on our menu, which are fantastic for heart health and leave you feeling better thanks to effective amino acids.

Poke franchises may be a better business startup for other reasons as well. We’re noticing how successful restaurant companies are focusing on two things: 1) Simpler Menus, and 2) Effective Use of Technology amid labor shortages. The IFP system embraces both important strategies, which will make running a restaurant easier moving forward.

Our fast casual approach doesn’t require lots of employees, and, although our menu offers several ingredients, it’s not overly complex. This means we do restaurant service much faster, cost-effective, and to the satisfaction of all our patrons.

Yes, there are significant startup costs. However, Island Fin Poke’s investment fees aren’t nearly as lofty as other restaurants (i.e., McDonald’s), and you will recoup them in a few years with patience and persistence.

Other places will force you to invest at least $1 million and may be far more difficult to manage. IFP, on the other hand, is a smaller, family-oriented operation that will probably cost you about $200,000 or $300,000 for about a 1,200 square-foot facility. Plus, by serving patrons all day (11 a.m. to 9 p.m.), you can really get a great bang-for-your-buck offering Hawaiian poke.

So, if you’re still on the fence and want to learn more about poke franchising, then you’re welcome to reach out to us for more information. Island Fin Poke now has restaurant locations in over a dozen states. We’d love to grow that to cover even more territory with your help.

Discover all the ways to hit it big with poke franchising by calling us at 702-755-1258